My goal was to produce a good looking cap that can be worn anywhere - something that performs well, can take a beating, and is good for all weather. I’d be honored to have you wear it.
My goal was to make a piece that could stand up to the elements, but not look like it is made for the outdoors, like many travel vests with hidden pockets do. Enter the Horizon Quilted Vest.
This is a special chapter. One of the tools I used to raise money to fund the growth of Bluffworks was a podcast called The Pitch. (It’s where real entrepreneurs pitch real investors, much like Shark Tank for audio, but more rigorous.)
Apparel is known for being a capital intensive business - the faster we grow, the more inventory we have to purchase in anticipation of sales. Here’s a reflection of all the techniques we’ve used, where we are today, and what’s next.