This is a special chapter. One of the tools I used to raise money to fund the growth of Bluffworks was a podcast called The Pitch. (It’s where real entrepreneurs pitch real investors, much like Shark Tank for audio, but more rigorous.)
Apparel is known for being a capital intensive business - the faster we grow, the more inventory we have to purchase in anticipation of sales. Here’s a reflection of all the techniques we’ve used, where we are today, and what’s next.
The question is: how technical, or how traditional, should our denim be? Here’s what’s on my list for the best travel jeans by Bluffworks.
Starting your own business is different for everyone, but this is the story of my evolution of the vision from solving a single problem to creating larger possibilities, and how it has required me to evolve through different phases of becoming an entrepreneur.
Here’s the thing about the road of trials — there be dragons. The key to your survival during hard times is a combination of being strategic in how you solve problems and taking care of yourself so you can stay in the game.